Thanks to private label dropshipping, you can create, promote, and sell your products from the comfort of your own home.
But why would you—or anyone else—want to do that? Perhaps you want to launch your own product line but do not want to carry any inventory.
Or maybe you are a creative e-commerce entrepreneur looking for a simple way to create your own products without dealing with manufacturing.
Whatever the case, launching your own product line may be a smart move. Is it a simple process? No, not really. It may take a lot of hard work and long hours.
And it is easy to say that something will not work for you simply because you have never done it before. But with a little guidance, you can get involved in private label ecommerce and make a profit.
Now, let us give a detailed description of the term “private label dropshipping”.
Table of Contents
What is private label dropshipping?
In this article, we are going to discuss private label dropshipping. But as many new entrepreneurs tend to confuse it with white label dropshipping, we just want to help you learn the difference between them.
So what is the main difference between white label and private label dropshipping?
Well, white label dropshipping is a process whereby you choose from a diverse range of generic products from a manufacturer.
That is, you purchase a generic product for resale from the manufacturer. And the manufacturer only applies your unique label on the product. That way, you do not have a say in what that product should look like.
On the other hand, private label dropshipping is a more complex process.
It is a process whereby you work closely with a manufacturer to make your desired product with customizations regarding materials, ingredients, package, and any other specific characteristics. That way, the manufacturer creates your unique product for resale, and no one else can sell that product.
This means that with private label manufacturers, you are using a third-party company’s manufacturing capabilities to bring your own product line to life and create your dropshipping brand.
However, you cannot contact a private label manufacturer and ask them to make just about anything. They must have specialized production lines for the kind of product you want to make.
For example, you cannot ask a cosmetics private label manufacturer to help you launch your own clothing line. This is an extreme example. But we just want you to see our point!
Now that you know what private label dropshipping is, you need to come up with a unique product idea. Just read on!
20 examples of private label dropshipping products
You cannot start a private label dropshipping business without finding good private label products to sell. When we say “good” private label products, we actually mean that they should be products that are trending and selling well.
Sure, your products must be unique and you will design them, but you must have a general product idea to start with. And it will serve as a good starting point for your private label dropshipping business.
So, now, we will give several examples of private label products for dropshipping that you should take into account before moving into the private label realm. These products are divided into a few dropshipping niches/categories.
Keep in mind that there is a market for every single product listed below. This means that there are actual customers out there who want to buy these products.
We have made our list of the best private label products for dropshipping using a research tool like Google Trends. Here’s our ultimate guide on how to use Google Trends for your Dropshipping store.
But it would be wise to try out other research tools like SEMrush and KWFinder if you want to do your own research.
Let’s get started!
Clothing and accessories
Private label clothing is becoming a weak spot for many dropshippers worldwide.
But this is one of those broad categories that you will have to narrow down to find your ideal private label products for dropshipping.
Fortunately, most private label clothing manufacturers do not require you to order a large number of clothing items. That’s why your start-up costs will not be extremely high.
Private label manufacturers make a large range of apparel, from athletic wear to maternity clothing. But let’s look at the best-selling ones.
Private label clothing products for dropshipping:
- Leather bags
- Tank tops
- Activewear
- Maternity dresses
- Denim jeans
Private label manufacturers:
Cosmetics and skincare
It is a fact that the beauty industry is growing, particularly cosmetics and skincare. Another thing we want to mention here is that consumers are more health and wellness-conscious than ever before.
So, if you want to start a private label skincare dropshipping business, chances are you have some questions: “Which skincare products are selling well?”; “Which ones are right for my dropshipping business?”; “How do I find the best private label manufacturers for my online store?”.
No worries – We will try to provide answers to some of these questions.
Private label cosmetics and skincare products for dropshipping:
- Anti-aging face creams
- Charcoal masks
- Organic sunscreen
- Cruelty-free makeup
- Essential oils
Private label manufacturers:
Nutrition and supplements
Again, people are becoming more health-conscious and are focusing more on their diet and nutrition goals.
As a result, there is an increase in the demand for organic, vegan, gluten-free, and non-GMO foods and drinks. Also, the demand for dietary supplements is on the rise.
Here’s our list of the best dropshipping food suppliers and product ideas.
And if you want your private label dropshipping business to operate in this niche, you have come to the right place.
Below, you can find a few examples of winning private label dropshipping products to sell on your nutrition and supplement store.
All these products are in great demand. Plus, below, you can also find a few private label manufacturers to partner with.
Private label nutrition and supplement products for dropshipping:
- Organic green tea
- Keto snacks
- Gluten-free snacks
- Probiotics
- Fitness nutrition
Private label manufacturers:
Pet products
Pet owners will never stop spoiling their pets. And this is beyond question.
Unsurprisingly, the American Pet Products Association (APPA) in their 2021-2022 Pet Owners Survey reports that about 70% of households own a pet in the US alone. Still, taking care of a fur companion is no small feat. Thus, in 2020, Americans spent over $103 billion on their pets.
So, if you are a pet lover looking to work from home, then starting a private label dropshipping business for pet products is something you may want to consider!
Here’s a guide for Dropshipping on Etsy and how you can sell handmade private labeled products.
To aid you in finding in-demand private label products for your pet dropshipping business, we have rounded up a list of the best pet items. Of course, we have not forgotten to add a few private label manufacturers that can help you bring your pet product idea to life.
Private label pet products for dropshipping:
- Dog shampoos
- Pet treats
- Pet supplements
- Bagel beds
- Biting toys
Private label manufacturers:
6 simple tips on how to select the best private label manufacturer for your dropshipping business:
Your research journey does not stop here. Once you have come up with a great product idea, you need to select the private label manufacturer that’s right for your needs.
The private label manufacturer you decide to partner with can help your private label dropshipping business succeed (or cause it to fail).
That’s why you need to narrow down your list of private label manufacturers and select the best one. As mentioned above, you must pick a manufacturer that specializes in manufacturing your type of product. Here are a few simple steps on how to select the best one:
Visit their official websites.
We have already listed multiple private label manufacturers and provided links to their websites.
However, it is also advisable to do your own research on Google and join forums like Quora and Reddit to find more options. Then, visit their official websites.
Make a comparison.
Once you have identified a few potential private label manufacturers, it is time to compare their prices, minimum order quantities, turnaround times, and production processes.
This can help you obtain details upon which you can make an informed decision on whether to partner with them or not.
Find out if their offer dropshipping services.
This is another important thing you need to do because not all private label manufacturers are willing to ship your products directly to your customers.
Some may require you to have a warehouse where you can store your private label products.
And you do not like that, right? You need to find a private label manufacturer that offers dropshipping services as you are about to start a private label dropshipping business.
Therefore, directly ask them if they offer such services!
Talk with them about the level of control you will have over the product design process.
Ask your potential manufacturers if they have the capacity to make the modifications you want for your product.
Then, ask them what they offer when it comes to assisting with the label creation and package design for your products. Simply discuss the level of control you will have over the product design process with them.
Ask them about the quality of their materials/ingredients.
Ask for specific product information, including colors, sizes, dimensions, materials, and so on. In fact, not all materials/ingredients are created equally. A great manufacturer knows that.
So, do not be shy to ask them about the origin of the materials/ingredients they use in their production processes.
Ask them if there are any hidden charges.
Asking them whether any additional costs are involved in manufacturing your products is a great way to plan ahead.
Keep in mind that this is particularly important, provided that you are creating a custom formula. As a particular blend requires testing, it will probably incur additional costs.
Conclusion
Starting a private label dropshipping business is one of the easiest ways to create your own product line.
Our examples of in-demand private label products for dropshipping can help you generate a great product idea.
And our tips listed above can help you select the best manufacturer for your product.
Invest time and money in your product idea. And your efforts and hard work will hopefully pay off in the end!
To learn more about dropshipping, check out our previous articles:
- Dropshipping Product Sourcing: 4 Ways to Source Products for Your ;
- Sell More: Best Dropshipping Products 2021 [Free List];
- Dropshipping Profit Margin and Pricing: A Step-By-Step Guide 2021.
FAQs
Can you dropship private label? ›
Private label dropshipping is the business model of selling third-party products directly to customers, but putting your own branding on those products. The primary benefit to private label dropshipping is that you can start an ecommerce business on a budget.
What suppliers can I use for dropshipping? ›- AliExpress. AliExpress is an online marketplace owned by the Chinese ecommerce company Alibaba. ...
- SaleHoo. SaleHoo is a wholesale and dropshipping directory. ...
- Worldwide Brands. ...
- Megagoods. ...
- Doba. ...
- Wholesale Central. ...
- Wholesale2B. ...
- Sunrise Wholesale.
- AliExpress.
- Alibaba.
- SaleHoo.
- Worldwide Brands.
- Doba.
- Sunrise Wholesale.
- Wholesale2b.
- Megagoods.
- Commit to starting a dropshipping business.
- Choose a dropshipping business idea.
- Do competitive research.
- Choose a dropshipping supplier.
- Build your ecommerce store.
- Decide on a business structure.
- Get your finances in order.
Explore e-commerce platforms to find a private label manufacturer. You can search them on platforms like Alibaba, AliExpress, Amazon, and eBay, etc.
How do I find a private supplier for dropshipping? ›- Contact manufacturers. Reach out to the manufacturers of the products you want to sell for a list of the suppliers they work with. ...
- Try out Niche Scraper. ...
- Go to a trade show. ...
- Google extensively. ...
- Order from competitors.
- Andreas Koenig and Alexander Pecka are among the richest dropshippers. ...
- Cole Turner learned about dropshipping when he was just 18 years old but soon became obsessed with the idea.
It's not too late to start dropshipping, and you can still be profitable with this business model. But old methods aren't good enough. You need to provide your customer with the best online shopping experience possible.
How can I dropship without money? ›Two of the top-notch platforms that stand out for dropshipping with no money are Shopify and WooCommerce. While Shopify offers a free trial for you to try and experience the store for free before starting selling, WooCommerce (a WordPress plugin) is also free to download and use.
Which platform is best for dropshipping? ›- WooCommerce.
- Magento.
- Shopify.
- BigCommerce.
- OpenCart.
- Spocket.
How much do dropshippers make? ›
Dropshippers make between a 20% and 30% profit from each sale or up to $100,000 per year on average. This works out to be between $1,000 and $5,000 per month. The remaining money goes to purchasing the product from the supplier, dropshipping fees, paying to host dropshipping websites, and marketing.
Which site is best for dropshipping? ›- DSers-AliExpress Dropshipping.
- Spocket.
- SaleHoo.
- Wholesale2b.
- Modalyst.
- Doba.
- Inventory Source.
- Wholesale Central.
How much does a Drop Shipping make? As of Oct 19, 2022, the average weekly pay for a Drop Shipping in the United States is $779 a week.
How much money do you need to start dropshipping on Amazon? ›How Much Does It Cost to Start Dropshipping on Amazon? Amazon dropshipping requires everyone to sign up as a seller on Amazon's website. Their Individual plan costs $0.99 per unit sold, while the Professional plan will cost you $39.99, regardless of how many items you sell.
Is dropshipping worth it 2022? ›Is Dropshipping Still Profitable? In 2022, absolutely yes. In fact, as more and more people have moved away from platforms like AliExpress, dropshipping has become all the more popular. It's an excellent option for those looking to jump in the ecommerce space.
Which market is best for private label? ›Clothing is a great market for private label brands. Customers love discovering new brands that help them stand out. The average closet has more than 100 items of clothing and fashion.
Is private labeling profitable? ›In most cases, private label brands are produced to maximize profit. Since these products do not have the branding cost of the national brand or the middleman fee to bring it to the retailer's store, private label brands are more profitable, and they leave a better margin than national brands.
Does Alibaba do private label? ›But thanks to Alibaba.com, you can now source reputable and trusted private label manufacturers from around the world instantly. Alibaba.com private label products are those that are manufactured by verified suppliers on the platform. These products are then labeled with your brand's company name.
How much is it to start a dropshipping business? ›To start a dropshipping store, you need an initial investment of $100–$500 for platform fees and marketing, a computer with internet access, and plenty of time for research and setup (along with five to 10 hours a week in ongoing management of your new operation).
Can you dropship from multiple suppliers? ›Dropshipping using multiple suppliers will assist with more competitive pricing, make sure you don't run out of best selling products and give your customers a wider choice of stock to choose from. The most ideal way managing multiple suppliers is to work with dropshipping agent, and let the agent run errands.
What is better than Oberlo? ›
- Spocket.
- Printful.
- ShipStation.
- Gooten.
- Easyship.
- Yakkyofy.
- Sellvia.
- AliDropship.
Private Label Dropshipping) In a nutshell, dropshipping is when you're selling another company's branded products. Private labeling is when you're selling products under your own brand. In some cases, you have control over the product developing and manufacturing process.
Is private labeling illegal? ›Private labeling is legal because a private labeling firm does not underhandedly try to pass off a manufacturer's products as their own. Instead, they develop the product. and pay a manufacturer to produce it. The entire process is done above board and does not violate any commercial or intellectual property laws.
Can I put my own label on wholesale clothing? ›If you are wondering if you can put your label on wholesale clothing? The answer is yes. However, there are legal parameters you must follow. After purchasing clothing items from a manufacturer, it becomes yours, and you can do whatever you wish.
Is private labeling profitable? ›In most cases, private label brands are produced to maximize profit. Since these products do not have the branding cost of the national brand or the middleman fee to bring it to the retailer's store, private label brands are more profitable, and they leave a better margin than national brands.
What is better than dropshipping? ›Drop surfing offers many of the same benefits as dropshipping, but with higher margins (see markup vs margin). Keep reading to learn more about drop surfing, what sets it apart from normal dropshipping, and why it might be the right choice for your business.
How do I create a private label brand? ›- Research Your Niche. ...
- Learn The Costs Of Private Labeling. ...
- Identify And Choose Products To Sell. ...
- Define Your Target Audience. ...
- Research Potential Competitors. ...
- Find And Source A Reliable Manufacturer. ...
- Create Your Brand's Look. ...
- Launch Your Business And Start Selling.
- Conduct deep-dive market research. ...
- Define your values and brand promise. ...
- Design your brand's visual elements. ...
- Create some product differentiation. ...
- Set your brand voice. ...
- Align your product choice, services and marketing with your brand.
But thanks to Alibaba.com, you can now source reputable and trusted private label manufacturers from around the world instantly. Alibaba.com private label products are those that are manufactured by verified suppliers on the platform. These products are then labeled with your brand's company name.
Is it illegal to buy a product repackage it and sell it? ›Is it illegal to repackage and sell a product? It actually depends not only on what it is, but if it was modified in some way to produce a different product. In some cases a company may authorize the repackaging of a product into a size they no longer make, or never made, and still be able to use their brand name.
What is an example of a private label brand? ›
For example, Target sells a variety of branded snacks from companies like General Mills and Frito-Lay, but it also sell its own chips and crackers under the Archer Farms brand – Target's private label brand.
Can I Private Label Shein? ›Branded packaging
So, white labeling or private labeling of the product or the package is not an option. As long as you're transparent with your customers and they know that they're buying a Shein product, this won't be an issue.
Relabelling, at first look, might seem unethical — after all, you're taking a product someone else made and rebranding it as your own — but it is a common practice in the garment industry, for example, to get personalized t-shirts. It is legal if you do it the right way. Who is interested in relabelling?
How much money do you need to start a clothing line? ›Startup costs can vary greatly across different clothing lines, but in general, a small-sized clothing line will need a minimum of $500 to get started, a medium-sized line should have between $1,000 to $5,000 for startup costs and a large line will need approximately $25,000 to $50,000 upfront.
How do you price a private label product? ›Price your products at a minimum of 2 1/2 times your cost. When buying from manufacturers, the traditional markup is 2 times the cost. Currently, most retailers are marking up private label products at a minimum of 3 times the cost. At this markup, you are still offering a premium alternative at a lower price point.
How do you find profitable private label products? ›Search on Wholesale Supplier Sites
There are many online directories for wholesalers that sell private label products. Many of these marketplaces and directories validate the supplier before they're allowed to list, and some may even include reviews or buyer protections.
There's nothing wrong with purchasing formulations and adding your own branding, and you're not obliged to state whether a product is made by you or not. It's called private labeling, or virtual manufacturing in some countries.